Morgan Kline, the driving force behind Burn Boot Camp, has learned tons since starting this fitness revolution a decade ago. She’s all about embracing your mistakes because, let’s face it, they’re your best teachers. Every slip-up, whether it’s a financial hiccup or a bump in the road, can be a stepping stone to something greater. “Learn from every stumble, and you’ll always come out stronger,” Morgan says.

Fast forward to 2022, and Burn Boot Camp is on fire! We’ve got over 300 locations spread all across the nation and made a jaw-dropping $158.5 million in systemwide sales. That’s nearly a 32% jump from 2021! Not to mention, Morgan took the reins as CEO in August 2022, succeeding her hubby, Devan Kline, who had been the big boss since 2015. Devan’s now our visionary guru, focusing on building awesome relationships with our Franchise Partners.

For Morgan, every milestone we hit is a badge of honor. From reaching 100 locations to 200 and finally 300, it’s been a humbling reminder of the incredible journey we’ve been on.

Now, let’s rewind a bit. Morgan’s journey started in Michigan with a degree in food marketing. She even rocked it at Kellogg’s before joining forces with Devan to create Burn Boot Camp. But it wasn’t all smooth sailing. We’re talking no business experience, no financial backing, and landlords who weren’t giving them the time of day.

While Morgan was still juggling her Kellogg’s gig, they kicked things off in a parking lot. No fancy gym, just pure passion and grit. The couple even sublet a dance studio to make their fitness dreams come true.

And then, the magic happened. In 2013, they opened their first real-deal Burn Boot Camp location. Morgan left her Kellogg’s job to go all in, and they soon had 350 members! By 2015, with five company locations up and running, Burn started Franchising and handed three corporate gyms to eager Franchise Partners.

Even when the pandemic hit and gyms were going through some tough times, we retained over 70% of our awesome members. Why? Because we put our community first. We’ve always been about adding value to people’s lives, and that’s the secret sauce of Burn Boot Camp’s success!

For those who don’t know, we offer killer 45-minute group workouts called Camps with different Protocol every day. We started as a women-only gym but have evolved to include everyone. We’ve got various membership options, Camp Packs, and Fit Cards for ultimate flexibility.

Now, here’s the kicker: Morgan was everywhere in the early days, from training to payroll to scrubbing floors. She led from the front, embracing every challenge alongside her team. That’s the kind of leadership she embodies – rolling up her sleeves, facing the heat, and always having her team’s back.

At Burn Boot Camp, community is everything! High fives are our thing – they connect us, motivate us, and make us feel like one big fitness family. And guess what? We’re stepping up our game with a brand-new mobile app now out. We know tech is king, but we’re keeping the heart and soul of Burn Boot Camp alive. It’s all about connection, belonging, and feeling the love!

So, there you have it, the Burn Boot Camp story in all its glory. From humble beginnings in a parking lot to a nationwide fitness sensation, we’re here to help you thrive, sweat, and achieve your fitness goals. Join us, feel the Burn, and be part of our incredible community!

Saratoga Springs, UT: A New Fitness Frontier 

Nestled amidst the breathtaking landscapes of Utah, Saratoga Springs serves as the perfect backdrop for Burn Boot Camp’s newest territory. With a booming population and a community that values health and wellness, Saratoga Springs holds excellent potential for a fitness-focused establishment like Burn Boot Camp. Alex and Natalie Moss and Preston and Liz Mitra, Franchise Partners, dedicated entrepreneurs, and fitness enthusiasts, recognized this untapped opportunity and decided to bring Burn Boot Camp to this vibrant city. 

With Burn Boot Camp’s unique approach to fitness, Saratoga Springs residents can expect an inclusive and empowering environment. Burn Boot Camp prides itself on providing personalized training and support to help women achieve their fitness goals. From high-intensity interval training to strength and conditioning, Burn Boot Camp’s workouts are designed to challenge and inspire women of all fitness levels. 

Simpsonville, SC: Igniting the Fitness Flame 

Situated in the heart of South Carolina, Simpsonville has become a hub of wellness and community engagement. Recognizing the area’s potential and their shared passion for empowering women through fitness, Multi-Unit Franchise Partners, Lindsay Phillips and Allison Schleuger, decided to open a Burn Boot Camp location in Simpsonville. With their unwavering commitment to helping others lead healthier lives, they are excited to introduce the transformative Burn Boot Camp experience to the community. 

The Simpsonville location will serve as a haven for women seeking a supportive and results-driven fitness community. Burn Boot Camp’s comprehensive approach, encompassing both physical and mental well-being, sets it apart from traditional gyms. Members can expect high-energy workouts, one-on-one attention from experienced trainers, and an uplifting atmosphere that fosters camaraderie and personal growth. 

The Burn Boot Camp Difference 

Whether you’re a fitness enthusiast or someone looking to kick-start a healthier lifestyle, Burn Boot Camp offers an inclusive and empowering environment where you can achieve your goals. Get ready to ignite your fitness journey and become part of the Burn Boot Camp family! 

We have many Franchise Partners and HQ employees with incredible journeys. We recently had the pleasure of sitting down with Nicole Odom, Director of Field Operations, as she took us on a remarkable journey, reflected on her experiences in the Navy, and shared the valuable lessons she has learned along the way. As a former member of the military, Nicole discusses how her time in the service prepared her for persistence, adaptability, and multitasking. She highlights the challenges she faced, including being unable to graduate from flight school, which served as a pivotal moment in her life, teaching her the importance of perseverance and resilience in the face of failure. 

Nicole also reveals the profound impact her military service had on her personal growth and relationships. She emphasizes the lasting friendships she formed and the realization that she is capable of accomplishing difficult tasks. As a woman in a male-dominated industry, Nicole faced unique challenges, but she discovered her voice, learned to stand up for her beliefs, and recognized the importance of knowing her worth. 

With Veterans making up 14% of the franchise network, it’s evident that they have a natural inclination for franchise ownership and entrepreneurship. Thanks to their disciplined nature, Veterans excel in following guidelines, time management, and planning. They also thrive under pressure and possess exceptional leadership and communication skills. 

Burn Boot Camp proudly offers a 15% franchise fee discount for Veterans through their partnership with VetFran, as we recognize and respect the core values Veterans embody. 

Do you want to learn more about becoming a Franchise Partner? Start your journey with Burn Boot Camp today!